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Girafot

2023

Print * Album Design * Teamwork

Designing a rugged collage visual language for the album “Gag”, that reflects the journey of loss and self-reconstruction.

Gag (”גג”, Hebrew: “roof”) explores emotional fluctuations: the contrast between ease and hardship, softness and intensity, clarity and distortion. Its songs examine the aftermath of a breakup, the weight of loss, and the slow, imperfect process of rebuilding. The visual identity, created in partnership with Noa Dvoskin, extends across vinyl and cassette formats, aiming to reflect these lyrical concepts through a new interpretative visual lens. The work was created in direct collaboration with the Girafot band.

Mockup of some of the opened spreads of the song booklet open. The imagery is collages based on the lyrics of every song with contrasting black and white & another accent color for each apread

The visual inspiration was collage, reflecting the album’s emotional process of reassembly. Rugged textures, mismatched paper layers, and shifting colors over a black and white base create contrast, mirroring the changing moods of the music, while the noisy elements amplify the raw, imperfect aesthetic. The chosen imagery expands the emotions and symbolism in the lyrics, offering a fresh visual interpretation that deepens the album’s narrative.

Mockup of a casette of the Gag album and it's designed cover

A set of letter designed for the spreads songs' titles. takes inspiration of collages and grungy textures.

The song titles were created using a custom made letterset, characterized by sharp edges and an imperfect feel, mirroring the album’s themes. This project came to life thanks to my collaborator Noa Dvoskin. We developed the concept and imagery together, then each took on a song to execute, eventually finalizing the entire booklet side by side to create a cohesive piece of work.